Tuesday, January 31, 2012
Assignment #13 research and inspiration
Exquisite corpse- is a method by which a collection of words or images is collectively assembled. (Wikipedia)
Monday, January 30, 2012
The creative process
a series of steps repeated every time you design something
Why do we do this?
1. Improves consistency
2. Ability to time & plan work.
3. Raise quality of your work
3. communicate more effectively & in a more professional manor.
creative process steps
1. research- know your audience and topic
2. brainstorm/inspiration- striving to be unique and innovative while still following current trends.
3. sketching-sketch to gt your thoughts and ideas out.
4.execute- combine type and imagery into a well developed composition.
5.critique&revise- take a step back and look at tour design with an objective eye.
Why do we do this?
1. Improves consistency
2. Ability to time & plan work.
3. Raise quality of your work
3. communicate more effectively & in a more professional manor.
creative process steps
1. research- know your audience and topic
2. brainstorm/inspiration- striving to be unique and innovative while still following current trends.
3. sketching-sketch to gt your thoughts and ideas out.
4.execute- combine type and imagery into a well developed composition.
5.critique&revise- take a step back and look at tour design with an objective eye.
Friday, January 6, 2012
Photo composition
snapshot or photograph?
Snapshot-is a quick shot, often spontaneous, taken to record a moment in time
Photograph- image taken with care and thought
Rules of composition
Rule of thirds-imaginary lines drawn dividing both horizontally and vertically.
Place import subjects where the lines intersect
Place the horizon lines at the top or bottom horizontal divider
Fill up the entire frame with the subject for a close up image.
Leading lines- use the lines created within the foreground or background of the composition to lead the viewers eye through the photo.
You can use lines to draw attention to one or more subjects or a single focal point.
Point of view-Change the way your subject is perceived by changing the camera position
If you a photographing a subject that you want to seem very tall, compose the shot so that the camera is looking upwards or vice versa.
Simplicity- tells us to keep out background time and clear of clutter.
The mood and the effectiveness of a photo can be altered by what is in the background.
A chaotic composition will cause the viewer to look away.
Snapshot-is a quick shot, often spontaneous, taken to record a moment in time
Photograph- image taken with care and thought
Rules of composition
Rule of thirds-imaginary lines drawn dividing both horizontally and vertically.
Place import subjects where the lines intersect
Place the horizon lines at the top or bottom horizontal divider
Fill up the entire frame with the subject for a close up image.
Leading lines- use the lines created within the foreground or background of the composition to lead the viewers eye through the photo.
You can use lines to draw attention to one or more subjects or a single focal point.
Point of view-Change the way your subject is perceived by changing the camera position
If you a photographing a subject that you want to seem very tall, compose the shot so that the camera is looking upwards or vice versa.
Simplicity- tells us to keep out background time and clear of clutter.
The mood and the effectiveness of a photo can be altered by what is in the background.
A chaotic composition will cause the viewer to look away.
Wednesday, December 14, 2011
Semester reflextion
In this semester I have learned so many new techniques. I learned about the principles of design and elements of design and how to incorporate them into my design to create a good piece of work. I also learned that OSHA stands for occupational and safety and health act. In graphics we learned all about the color wheel and when to use certain color schemes. We also learned about pixels and vectors and the difference between each. We were taught how to create pop art, collages and icons. We learned all about photo shop and illustrator, and have become familiar with most of the tools on each program. Each lesson has helped you become more familiar with each tool and has helped a lot. It just takes a lot of practice and you start to get the hang of it. If I had a choice I wouldn't change anything for next semester. I really like this class and think it's a lot of fun.
Review week 17
Have you learned something?
The word serif came from ancient Rome.The world serif comes from the Dutch word schreef, meaning wrote. A serif is a flare at the end of a letter terminal There are two main types of serifs: Adnate and Abrupt. The adnate serif is more organic and the abrupt serif or squarer and more rigid. The abrupt letters don't flow into the base letter form. In Japanese it is translated to uruko, which means fish scales, when translated into English it means "forms made with legs"
The word serif came from ancient Rome.The world serif comes from the Dutch word schreef, meaning wrote. A serif is a flare at the end of a letter terminal There are two main types of serifs: Adnate and Abrupt. The adnate serif is more organic and the abrupt serif or squarer and more rigid. The abrupt letters don't flow into the base letter form. In Japanese it is translated to uruko, which means fish scales, when translated into English it means "forms made with legs"
Friday, December 2, 2011
review week 16
1. How many points are in an inch? How many points are in a pica?
There are 72 points in an inch.
2. Of the seven classifications, which classification(s) would best work as body type? Why?
Sanserif because it's a simple font and easy to read.
3.Identify the lowercase characters that have ascenders?
t,f,h,k,l,b,
4.Identify the lowercase characters that have descenders?
q,y,p,g,j
Classify the following typefaces and briefly explain why you believe it should be classified that way:
The font looks modern because there is difference in the thick, thin, flat serifs.

This font looks like script because it looks like it was brushed with a pen and has flexible lines.

This font looks decorative because of the shading in the letters and could go with a theme.
This font looks like sanserif because it doesn't have any serifs.
This looks like black letter because it is elborate with thick and thin strokes.
This font looks like old style because of the wedge shaped angled serifs.
This font looks like slap serifs because of its flat strokes.
There are 72 points in an inch.
2. Of the seven classifications, which classification(s) would best work as body type? Why?
Sanserif because it's a simple font and easy to read.
3.Identify the lowercase characters that have ascenders?
t,f,h,k,l,b,
4.Identify the lowercase characters that have descenders?
q,y,p,g,j
Classify the following typefaces and briefly explain why you believe it should be classified that way:
The font looks modern because there is difference in the thick, thin, flat serifs.
This font looks like script because it looks like it was brushed with a pen and has flexible lines.
This font looks decorative because of the shading in the letters and could go with a theme.
This font looks like sanserif because it doesn't have any serifs.
This looks like black letter because it is elborate with thick and thin strokes.
This font looks like old style because of the wedge shaped angled serifs.
This font looks like slap serifs because of its flat strokes.
Tuesday, November 29, 2011
Podcast #4 Typography
1. Define typography?
art of expressing ideas through the selection of typefaces
2. Where did the word "typography" originate from?
form and writing.
3. What does typography involve?
involves a selection of appropriate font, size, line spacing and spacing between letters.
4. What is a typeface?
distinctive design of visual symbols that are used to compose a printed image/design
5. What is another term for typeface?
Fonts
6. What is a character?
Individual symbols that make up a typeface
7. What is type style?
Letters, numerals, and punctuation. Bold, italics
8. What does type style "create" within a design?
design variety while maintaing the visual style of the typeface.
9. What is the waist line and what does it indicate?
imaginary line drawn at the middle of the characters.
10. What is a base line and what does it indicate?
Imaginary line drawn at the bottom of the characters.
11. What is an ascender?
The part of the character that extends above the waist line.
12. What is a descender?
The part of the character that extends below the waist line.
13. Describe a serif?
The smaller line used to finish of a main stroke of a letter, usually the op and bottom of a character.
14. How can the size of the typeface be identified?
Measure from top to bottom.
15. What is a point?
The vertical measurement used to identify the size of a typeface. It measures from the top of the ascender to the bottom of the descender.
16. How many points are in an inch?
72 Points.
17. What is a pica and how many are in an inch?
6 picas in an inch.
18. How many points are in a pica?
12 points in a pica.
19. What is body type and where can it be found?
Type sized that range from 4 pt through 12 pt. These sizes are found in places where there is a lot of text to be read.
20. What is the key to selecting appropriate typefaces to be used as body type?
Readability.
21. What is display type and how is it used?
Type sizes about 12 y. Typically are used to draw attention to a message [headlines, sub headlines, ect]
22. What is reverse type and when would it be used?
Consists of a white type on a solid black or darker color background. If the text is too small, reverse type can be difficult on the readers eye. Display type is necessary.
23. What is a typeface classification?
A basic system for classifying typefaces was devised in the 19th century when printers sought to identify a heritage for their own craft.
24. When was Black letter invented and how was it used?
Invented on the printing press in the mid 1400's. Used on official documents such as diplomas, formal invitations, etc
25. Describer the characteristics of a Black letter typeface?
Resemble the calligraphy of the time and are highly ornamental with elaborate thick to thin strokes.
26. When was Old Style invented and what was is based on?
It was based on ancient roman inscriptions
27. Describe the characteristics of an Old Style typeface?
Wedge-shapes angled serifs and a low contrast of their think and thin strokes.
28. When were formal scripts developed?
In the 17th and 18th century.
29. When were casual scripts developed?
20th century.
30. Describe the characteristics of a Script typeface?
Based on forms made with flexible brushed or pens and have varied strokes reminiscent of handwriting.
31. When was Modern typefaces developed and why?
18th and 19th century's as a radical break from traditional typography of the time.
32. Describe the characteristics of a Modern typeface?
Have sharp contrast between thick and thin strokes and have thin, flat serifs.
33. How early can Sans Serif typefaces be found? What happened?
as early as the 5th century.
34. When did they become popular?
in the 1920's.
35. What does "sans serif" mean?
without serif's
36. Describe the characteristics of a Sans Serif typeface?
Strokes are uniform and in weight and have a monotone appearance.
37. When was Slab Serif developed and why?
In the 19th century for advertising purposes.
38. Describe the characteristics of a Slab Serif typeface?
Uniform line weight and thicker, square serifs.
39. Describe Decorative typefaces?
They have a distinctive design style.
40. Why were they developed?
with a specific purpose or theme in mind.
41. What are they best used for?
Larger points or display type.
art of expressing ideas through the selection of typefaces
2. Where did the word "typography" originate from?
form and writing.
3. What does typography involve?
involves a selection of appropriate font, size, line spacing and spacing between letters.
4. What is a typeface?
distinctive design of visual symbols that are used to compose a printed image/design
5. What is another term for typeface?
Fonts
6. What is a character?
Individual symbols that make up a typeface
7. What is type style?
Letters, numerals, and punctuation. Bold, italics
8. What does type style "create" within a design?
design variety while maintaing the visual style of the typeface.
9. What is the waist line and what does it indicate?
imaginary line drawn at the middle of the characters.
10. What is a base line and what does it indicate?
Imaginary line drawn at the bottom of the characters.
11. What is an ascender?
The part of the character that extends above the waist line.
12. What is a descender?
The part of the character that extends below the waist line.
13. Describe a serif?
The smaller line used to finish of a main stroke of a letter, usually the op and bottom of a character.
14. How can the size of the typeface be identified?
Measure from top to bottom.
15. What is a point?
The vertical measurement used to identify the size of a typeface. It measures from the top of the ascender to the bottom of the descender.
16. How many points are in an inch?
72 Points.
17. What is a pica and how many are in an inch?
6 picas in an inch.
18. How many points are in a pica?
12 points in a pica.
19. What is body type and where can it be found?
Type sized that range from 4 pt through 12 pt. These sizes are found in places where there is a lot of text to be read.
20. What is the key to selecting appropriate typefaces to be used as body type?
Readability.
21. What is display type and how is it used?
Type sizes about 12 y. Typically are used to draw attention to a message [headlines, sub headlines, ect]
22. What is reverse type and when would it be used?
Consists of a white type on a solid black or darker color background. If the text is too small, reverse type can be difficult on the readers eye. Display type is necessary.
23. What is a typeface classification?
A basic system for classifying typefaces was devised in the 19th century when printers sought to identify a heritage for their own craft.
24. When was Black letter invented and how was it used?
Invented on the printing press in the mid 1400's. Used on official documents such as diplomas, formal invitations, etc
25. Describer the characteristics of a Black letter typeface?
Resemble the calligraphy of the time and are highly ornamental with elaborate thick to thin strokes.
26. When was Old Style invented and what was is based on?
It was based on ancient roman inscriptions
27. Describe the characteristics of an Old Style typeface?
Wedge-shapes angled serifs and a low contrast of their think and thin strokes.
28. When were formal scripts developed?
In the 17th and 18th century.
29. When were casual scripts developed?
20th century.
30. Describe the characteristics of a Script typeface?
Based on forms made with flexible brushed or pens and have varied strokes reminiscent of handwriting.
31. When was Modern typefaces developed and why?
18th and 19th century's as a radical break from traditional typography of the time.
32. Describe the characteristics of a Modern typeface?
Have sharp contrast between thick and thin strokes and have thin, flat serifs.
33. How early can Sans Serif typefaces be found? What happened?
as early as the 5th century.
34. When did they become popular?
in the 1920's.
35. What does "sans serif" mean?
without serif's
36. Describe the characteristics of a Sans Serif typeface?
Strokes are uniform and in weight and have a monotone appearance.
37. When was Slab Serif developed and why?
In the 19th century for advertising purposes.
38. Describe the characteristics of a Slab Serif typeface?
Uniform line weight and thicker, square serifs.
39. Describe Decorative typefaces?
They have a distinctive design style.
40. Why were they developed?
with a specific purpose or theme in mind.
41. What are they best used for?
Larger points or display type.
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